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HOODIE

The Hoodie Devlog

FEATUREDAI5 MIN

How AI Is Changing Mobile Game Development in 2026

Adoption is rising, enthusiasm is falling, and the real gains are showing up in places most players never see. Here is what the data says.

Eddie24 SEPT 2026Read article →
Economy
17 SEPT 2026 · 5 MIN READ

How to Master Your Mobile Game Economy: Sources, Sinks & Soft Currency

Every coin you hand out is a promise. Here is how to balance sources and sinks, avoid inflation, and test your numbers before players do.

Retention
10 SEPT 2026 · 5 MIN READ

Mobile Game Retention Benchmarks 2026: D1, D7, D30 and How to Beat Them

What good retention actually looks like in 2026, how it varies by genre, and which levers move D1, D7 and D30.

Design
3 SEPT 2026 · 4 MIN READ

Game Feel 101: Juice, Screen Shake and Squash & Stretch for Mobile

Why one tap feels amazing and another feels dead. Layer by layer, here is how to add juice without adding noise.

Design
27 AUG 2026 · 4 MIN READ

The Core Loop: How to Design Mobile Gameplay Players Can't Put Down

Every great mobile game is a loop inside a loop inside a loop. Here is how to design each one, and how they should connect.

Monetization
20 AUG 2026 · 4 MIN READ

Mobile Game Monetization in 2026: IAP, Ads and Hybrid Models

Mobile is the biggest platform in games. Here is how the money actually flows, and how to monetize without burning trust.

Launch
13 AUG 2026 · 4 MIN READ

Soft Launch Strategy: How to Test a Mobile Game Before Global Launch

A soft launch is a dress rehearsal with real players. Here is how to run one in phases, and what to measure before you scale.

LiveOps
6 AUG 2026 · 4 MIN READ

The LiveOps Playbook: Events, Battle Passes and Seasonal Content

Launch is the starting line. Here is how to plan events, passes and seasons that keep a game alive, and a team sane.

Tech
30 JUL 2026 · 4 MIN READ

Unity Mobile Optimization: How to Hit 60 FPS on Low-End Devices

At 60 FPS you get 16.67 milliseconds per frame. Here is where they go, and how to win them back on low-end phones.

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